Common questions.
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General
Do I need to have an existing account to book a Rescue?
No. We can build from scratch or rescue an existing account. We'll assess which is better during the audit call.
How quickly can you start?
Most engagements start within 5 business days of the audit call. You'll get a clear timeline at the end of that call.
Do you lock me into a contract?
Never. The Rescue is a fixed-fee project with a clear deliverables list. The Advisory is month-to-month, cancel anytime.
What if I just want someone to run my ads for me?
That's not what we do. eHustle is built around ownership: we teach you to run it yourself. If you want full-service management, we can recommend people who do that well.
Can I join the Advisory without doing a Rescue?
Yes. If your account is already running reasonably well and you just want expert eyes on it each week, the Advisory standalone is $199/month.
How does bundling work?
Pick two or three Rescues, pay the bundle price upfront, and we deliver all of them. Google + Meta is $3,997 (save $997). Google + SEO or Meta + SEO is $4,997 (save $997). Full Rescue (all three) is $5,997 (save $2,494). Three months Advisory is included regardless of bundle size. Bundle pricing is only available at initial purchase.
Why is SEO more expensive than the ads rescues?
More work is involved in the rebuild. There's content to write, schema to mark up, technical fixes to push, and GBP to optimise. The ads rescues are primarily structural. SEO requires original output. I charge more because it takes more.
Can I add a Rescue later?
Yes, but bundle pricing is only honoured at initial purchase. If you start with a Google Ads Rescue and want to add Meta six months later, you pay the individual Meta Ads Rescue price ($2,497) at that point.
The Advisory
What if I can't make a live call?
Every call is recorded and added to the searchable library the same day. You can submit your question ahead of time and Matt will answer it on the call. Watch the recording at your own pace.
Can I submit questions anonymously?
Yes. The pre-submission form has an option to keep your business name private. The answer goes to the group without your name attached.
Is this 1:1 coaching?
No. The Advisory is a group membership: three weekly calls shared with other members. 1:1 sessions are available separately as a paid add-on. The group format is actually a feature: you learn from questions you didn't know to ask.
What if I need something fixed urgently today?
Email support is batched and typically answered on Fridays. It's not an emergency line. For urgent fixes, we offer 5-hour paid support blocks. Reach out to book one.
What happens if I miss a month?
Your access pauses and resumes when you're back. You won't lose access to the recording library.
Can I invite my team?
Each membership covers one business. If you want team members in the calls too, contact us for multi-seat pricing.
Google Ads Rescue
What does the Google Ads Rescue actually include?
A full account audit, a professional rebuild of your campaign structure, conversion tracking verification, negative keyword lists, two training calls, a written playbook, call recordings, and your first three months of Advisory.
How long does the rebuild take?
Typically 7–10 business days from the audit call. You'll have a clear timeline before we start.
Do I keep access to my account during the rebuild?
Yes. We work in your existing account. Nothing is deleted without your explicit sign-off.
What if my account is really bad, like built from scratch bad?
That's actually easier in some ways. We'll rebuild from zero with the right structure. Most accounts in bad shape respond very quickly to a clean rebuild.
Will my ads go offline during the rebuild?
We can keep existing campaigns live while we build the new structure in parallel, then switch over cleanly. Your call - we'll explain the trade-offs at the audit.
Meta Ads Rescue
What does the Meta Ads Rescue cover?
Pixel audit and fix, Conversions API setup, audience rebuild (custom + lookalike), campaign structure review, creative feedback, two training calls, written playbook, and three months of Advisory.
My Meta Pixel has been broken for months. Is that fixable?
Yes, almost always. We diagnose whether it's a pixel implementation issue, a domain verification problem, or a tracking configuration issue, and we fix all three.
Do you produce ad creatives?
Not as part of the Rescue. We review your existing creatives and tell you exactly what to change or test. If you want creatives built for you, that's a separate engagement.
SEO Rescue
What does the SEO Rescue cover?
A full technical audit (crawlability, indexing, Core Web Vitals, schema), on-page optimisation for your core pages, keyword research aligned to buyer intent, quick-win fixes, two training calls, and three months of Advisory.
How long does SEO take to work?
Honest answer: 8–16 weeks for meaningful movement on competitive terms. Quick wins (fixing technical issues, optimising for terms where you're already close) can show up faster. We'll tell you exactly what to expect for your site at the audit.
Will you write content for me?
Not as part of the Rescue. We deliver a content brief: exactly what to write, why, and how long. We can refer you to writers if you need them.
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